The film tells about the results of the work of Soviet fashion designers on the creation of modern democratic clothing for different age groups, different seasons, for everyday life and holidays. The film focuses on the novelties of domestic perfumery. The film includes the following filming: a young woman with a newborn in the window of a maternity hospital, a woman sews at home on a sewing machine, a model girl walks down the street, demonstrating models of clothes, enters a trolley bus, sits at a desk in an institution. Young guys on the street are demonstrating new models of clothes. Making women's fashion shoes in the workshop of the House of Models. Walk of the newlyweds on a yacht. Meeting the newlyweds at the pier in the port.